NBC Winter Olympics
The marketing team at NBC Sports created a multimedia campaign promoting the PyeongChang 2018 Winter Olympic Games, including a huge social media content creation push. I was responsible for creating static, animated, and template graphics before and during the games, which required quick turnarounds based on live events. I also assisted in the management of assets and completed designs, including photo selection and organization, assisting freelance designers, and delivery of final graphics.
I also created animations promoting the first days of the games on Snapchat. These featured audio such as David Bowie's "Let's Dance" and the Olympic theme song "Summon the Heroes."
I pitched a series of posters promoting five upcoming Olympic athletes. This series was meant to serve as a complement to commercials aired during Super Bowl LII which treated each athlete's story as a short film. The priority was to create a cohesive series that drove to the PyeongChang 2018 Winter Olympics while allowing each individual's personality to shine through.